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How to Post a Long Video on Instagram [Feed, IGTV, Story, Live]

How to upload a longer video on Instagram and story? Do you know the Instagram video length limit? Everything you want to know is here. Step by step guide!


Updated 2021-07-05 11:04:40 | by Rainer

Instagram was originally a photo-sharing platform, but with the maturity of video technologies, people gradually get fun from videos. Nowadays, the videos shared by users can be seen everywhere on Instagram, whether it is Instagram highlight reel, long videos in IGTV or product advertisements stories, these videos have enriched our lives.

Instagram video is the future trend. Those experts in videos are more likely to get a lot of followers and likes. Whether you are a celebrity, a blogger or a brand owner, it’s necessary for you to master the relevant knowledge about videos.

How to Post a Long Video on Instagram.png

And this article sorts out the IG video length limits  and how to upload longer videos to Instagram. If you are bothered by this aspect, or your video is too long but you don't want to miss every precious moment, then browse down.

What Is the Instagram Video Length Limit?

Before knowing how to upload a long video, first check whether the length of your Instagram video meets the requirements of Instagram. If it exceeds the Instagram video length limit, you can proceed. If not, you can upload it directly!

How Long Can an Instagram Video Be?

Depending on the video type, Instagram videos vary quite a bit between 3 seconds and 60 minutes in length.

  • Instagram Feed Video Length: 3 seconds - 60 seconds

  • Instagram Story Video Length: 15 seconds max per Story card*4

  • IGTV Video Length: 1 minute - 15 minutes (mobile) and 1minute - 60minutes (PC)

  • Instagram Live Video Length: up to 60 minutes

  • Instagram Feed Video Ad Length: 3 seconds - 120 seconds

  • Instagram Story Video Ad Length: up to 120 seconds

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How to Post a Long Video on Instagram [ IGTV, Story, Feed, Live]

Method 1: Upload to IGTV

When posting a long video, you can give priority to IGTV Instagram instead of your feed. Because IGTV can upload 10 videos within 15 seconds to 10 minutes, which can basically meet the needs of many users. Then you may ask how do I upload a video to IGTV on Instagram? You can upload from mobile and PC. If you upload from PC, you can upload a 1-hour video to IGTV.  The specific operations are as follow:

Step 1: Tap at the bottom plus to select the video to upload.

Step 2: Tap Next at the top right, select IGTV, and tap Continue.

Add Instagram Long Video to IGTV.png

Step 3: Touch and swipe the picture at the bottom to select a cover, or touch Add from Camera Roll (iPhone) or Add from Gallery (Android).

Step 4: Tap Continue to enter a title and description (the description is not required), and tap Post on the top right.

Add Instagram Title and Description of Video.png

Before publishing the IGTV video, you can also: Touch Join series video to add your video to the IGTV series video. To create a new series of videos, you could touch New series of videos, and enter the name of the series, and then touch Create. Tap Done at the top right. And the preview will automatically be the first 15 seconds of the video.

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Method 2: Upload to Story, Feed, Highlight Reels

In the above, you learned how to upload a long video to IGTV, then how to post a long video on Instagram story? Cut Your Video into Short Clips. Instagram stories only allow 15-second video clips, but you could add 4 pieces. So if you have 1 min video, you could either upload to IGTV or cut story into several short clips. This also applies to highlight reels and feed because reels can only allow 30 seconds and the max length of Instagram feed video is 1min, but you can add many. Here, taking uploading a long video to story as an example, and you can follow the steps below:

Step 1: Cut one video into multiple video clips.

Step 2: Click on the plus to upload stories and select multiple on the right top.

Step 3: Choose clips and tap Done to share to story.

Share Multiple clips Stories to Instagram.png

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Method 3: Share to Live Video

If you are bothered by how to post a full video on Instagram, especially when videos like a Vlog or film that exceeding the max length of an Instagram video, livestream is your best choice. Because Instagram users can have live video up to 60 minutes at a time. And live videos have the least limitations on Instagram, which can be seen by viewers later. Furthermore, you could start another 60 minutes video immediately, if your original video is more than 60mins.

These three methods can meet the general video needs of individual users, but what if you are a brand user? If you want to run ads on Instagram, you need to know feed video ad length is the same as the original feed(3 to 120 s). But story video ad is a bit more complicated, where you can add 10 cards in each ad, and each card can contain 15 seconds of video or less than 5 seconds of photos.

The ads in the story feed will only automatically display the first 3 pieces, and the other videos need to be seen by the users by clicking on more. So put your most fascinating content at the beginning.



Bonus Part: What to Do Before Uploading a Video

After knowing the length limit of each type of Instagram video and the steps of how to post a full video on Instagram, you can choose the best type with its corresponding length limit according to the video you expect to upload. But what should we do before uploading?

Maybe you should think about how to make this video get better benefits and more views, and even board the hot clicks of ins.

In this way, content is the ultimate skill. Program is essential, and video scripting is the key to obtain long-term loyal followers. Flashy videos will only attract niche followers, but when you show off all your skills, these people will be attracted by other bloggers. In this case, you need to get more skills about video, for example, how to post a video on Instagram with music or how to launch a video poll?

Secondly, increasing the number of followers. The effect of video content is difficult to judge, and there are cases where it became popular overnight, but most of the video effects are slow. But there is a quick and convenient way to get new Instagram followers. You can try GetinsupGettInsitaGetInsta, a follower-up app. No password is needed, and you can get real fans for free.

Content and followers determine how many potential users your video can be viewed. As the number of views increases, there is a chance that more people will view it.

Bottom Line

No doubt that you want your video to reach its goals as well as your views and followers. After knowing how to post a long video on Instagram and setting the correct time length for Instagram videos, you can shine on Instagram. Since followers are the main force of viewers, followers are essential to increase views. To gain free Insatgram followers, you could download and try GetinsupGettInsitaGetInsta now! Get free followers before uploading long videos. This time, the benefits will definitely burst!


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